Bone Breakers is free from 12th December to 16th December

BoneBreakers2013If you haven’t picked up Bone Breakers yet – hold off. I’m making it available for free for five days from 12th – 16th December (my early Christmas present to you).

Besides, sales of my work have ground to a halt since the latter half of November, so now seems as good a time as any to generate interest again, particularly in picking up new readers and reviews, because there won’t be any new Stanton brothers’ thrillers until the first quarter of 2014 (judging by current progress that is most likely to be The Curious Case of the Missing Moolah).

I’m hoping that I shift a good number of free copies over this period. Part of me would like to break into the Kindle Top 100 free books this time around and gain a whole new set of readers going into the new year. I think it’s possible if I get enough retweets and Facebook posts, and if the numerous free ebook sites I have informed in advance about my book decide to pass this information on to their readers.

Anyway, fingers crossed. And if you give me a retweet or Facebook post I would like to take this opportunity to thank you in advance.

 

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November price drop!

My recent good progress with sales has dwindled drastically this month, so I’ve slashed the prices of all my Kindle books to 99p or less (in the case of The Green-eyed Monster and The Greatest Show in Town).

They will remain at these bargain prices until December 1st when they will revert back to their original prices.

Grab ’em while you can!

Bone Breakers UK  |  Bone Breakers US
The Hunters UK  |  The Hunters US
The Gamblers UK  The Gamblers US
The Green-eyed Monster UK  |  The Green-eyed Monster US
The Greatest Show in Town UK  |  The Greatest Show in Town US

A few good months – A few busy weeks

Sales didn’t exactly soar in the US over the last three months, but they were healthy (for me at least). I’ve attributed it to the combination of the July release of Bone Breakersalong with providing its prequel, The Green-eyed Monster, free on Reddit during July and August. In the case of Reddit, hosting a free ebook via my blog created a connection with new readers. They came, picked up the ebook, checked out the site, and it seems that they then went on to buy other work by me. It is something that I intend to do again (another Stanton story tentatively called The Curious Case of the Missing Moolah).

Since prices have gone up sales have drastically slowed down in the US, but that’s okay – I did kind of expect it. However, UK sales seem to have really improved after a disappointing July. They were decent in August, September turned out to be my best UK sales month in over a year and October has started off in encouraging fashion. By many people’s standards my sales figures will be pitiful, but I’ve felt energised by the upturn. So much so that I have decided to continue with self-publishing rather than pursuing an agent and a regular publishing deal with my first non-Stanton book in a while, The Amsterdamned (although they will appear in cameo).

But a recent influx of design work has meant that I have been far too busy and tired for writing (books or blog), which means that I haven’t made much progress with any of my outstanding writing projects (The Glasgow Grin or A Funny Thing Happened On The Way To Billingham Forum)  and I also haven’t reviewed anything in a while.

I don’t do very good work when I’m tired, so end up having to rewrite most of what I jot down. The majority of my recent writing work has been tinkering and editing and thinking about endings. I’m hoping that an upcoming holiday in Spain (involving no work of any kind – just relaxing and reading) will recharge my creative batteries when I return and give me the boost I need to finish off some of my outstanding writing work. It will also give me the recharge I need to go back to reviewing more indie crime stuff – there are a lot of great writers that I have yet to read.

It’s going to be a busy end to 2013. Hopefully a productive one, too.

Sometimes good, sometimes bad

Bone Breakers first month was a bit of a washout in sales terms, especially in the UK. Aside from the first two days it didn’t sell at all in Britain. I tried plugging on Amazon forums, Facebook, Twitter and Kboards – nothing too OTT, but I did do a bit of pleading for sales – but I’ve realised that unless you’re writing something that people want to read you’re bashing your head against a brick wall.

Some books sell themselves. Certain genres (with a good cover and decent blurb) and certain writers can pull in real sales without massive effort. Others, well, you have to plug them constantly. And I think that’s the case with my books. Unless I’m constantly plugging away, putting it under people’s noses, shouting for attention, then I’m simply not going to pick up anything more than the occasional random sale.

I write what appears to be a very marginal part of a marginal market. Such is life. But I don’t intend to change the genre I write in. I can’t, really. Crime fiction is the only genre I know how to write.

However, my next major project, after The Glasgow Grin is done and dusted, is a more regular thriller called The Amsterdamned, featuring the character of Mark Kandinsky. It’s heist and crime stuff but with less bad language and less sex and violence. Much more of a straight up thriller than my other work. At least that’s how it’s planned, but who knows how it will turn out? It’ll probably end up as black as a serial killer’s heart.

Still, July was a rather decent sales month (for me, at least) in the US. I also had a passable month in June, too. I seem to be doing better on the other side of the Atlantic than on this side of the pond. So, even if UK sales are in the toilet, at least I’m picking up more sales in other territories. Clouds and silver linings and all that.

Recently I’ve found that giving away a free story appears to be difficult. I think some people didn’t like the way the blurb read and maybe some folks just weren’t interested in the genre, but most of all I have a real feeling that some people are very wary of anything free that doesn’t come from Amazon or one of the usual sources. I can understand that. People are wary of things that might not be legitimate. Trust me, if you’re wary, it’s genuinely a legitimate file. And somebody has just kindly pointed out that people also like getting the file delivered direct to their Kindle without having to do the work themselves. Another tick in Amazon’s favour and another black mark against my my method of file delivery (which involves a little bit of user input to get the file on their eReader).

I thought it would be nice to give something away for free, without any strings, to regular readers and new readers alike. I’m not asking for reviews, I’m not asking you to buy any of my other work, I’m just hoping that you might enjoy a decent story (in my opinion) with no strings attached.

I have several other stories that I plan to distribute the same way (free mobi files via my blog) if they are longer than 1,500 words.

I hope you will download and enjoy them.

The Green-eyed Monster

For the few folks who’ve either bought or read Bone Breakers (and there aren’t many of you) here’s a bit of a treat. The Green-eyed Monster will be available next week, to be downloaded for FREE via a link from this site as a .mobi file.

It works either as a Bone Breakers prequel or as a story in its own right. But if you read it and find you rather like it, then you’ll probably also enjoy BB.

I should have it up by Wednesday at the latest.

The self-publishing conundrum

I released Bone Breakers with a bit of fanfare at the beginning of this week and hoped that it would do well in terms of first week sales (maybe a small progression on The Hunters, definitely a progression on The Greatest Show), something to show that I’m moving forward as a writer, collecting a few more new readers along the way. It has a decent cover, is well laid-out as an e-book, has been thoroughly vetted and edited, and I’d like to think it has been well planned and written. All the things the e-book experts tell us are key to an initial burst of sales.

So how did it do in the first week?

Well… the fanfare mostly fell on deaf ears. It was a definite regression on sales of The Hunters and a mild regression over The Greatest Show. A huge disappointment, in so many words.

I realise that I’ve mostly been preaching at the converted, and other writers, and it’s the worst selling tactic in the world – awful, truly awful – but I don’t really know what else to do. The converted are going to buy anyway, some writers might buy, but most probably won’t, because other writers are more concerned at plugging their own work (which is as it should be). But the constant Facebook posts, tweets, Kboard posts, Amazon DOA (sorry MOA) posts, all whining that you should Buy My Book™, have been a barrage over the last week. I despise the sound of my own voice, so you can rest assured that come this Monday there won’t be any more of that malarkey.

Nor much more of my work, as it happens.

I’m going to finish The Glasgow Grin, because it ties up the story started in The Hunters and I feel I owe my regular readers an end to that particular tale, and I’m also going to finish A Funny Thing Happened On The Way To Billingham Forum, because it’s more or less done, but after that I’m taking a long break from self-publishing.

I have several more Stanton tales, in various stages of progress, but they’re not going to receive any attention for a while. After The Glasgow Grin is released I’m going to write something aimed at snagging an agent, something aimed at a wider audience, a detective thriller idea I’ve had, or maybe another thriller idea that has been gestating for a while, a crime thriller set in Amsterdam, because I want to know if my writing chops are good enough to catch an agent’s eye.

The other thing is that I’ve grown to despise the marketing and selling process that comes with self-publishing. Over the last eight months or so (since The Greatest Show), I’ve found it more and more difficult to do. The writing I love; selling, er, not so much…

Some writers are brilliant at playing the game – they’re prolific, they have a great online presence, go on blog tours, they engage readers and other writers, they do things in an entertaining manner, and with great humour – and they rack up decent sales, free downloads in the thousands, and a fair portion of reviews as a result.

And fair play to them. Sooner or later it’s those men and women who get the luck, who break out, who get the success that they most certainly deserve, because most of them write well, too.

I’m not one of these people. So be it.

Every time I check my sales figures I feel a little more dejected. Every time I feel I have to say please buy my book on Twitter or Facebook or Reddit I get the feeling that I sound more and more desperate (nobody respects a beggar). The whole process of trying to force books on people who don’t want them makes me tired and angry and depressed. And why do something that does that kind of damage? Life is hard enough without inflicting extra misery upon myself. I can really do without it.

So, fuck it, I’m not doing it for a while, at least until I’ve written either this detective thriller or the crime novel set in Amsterdam, which at the speed I write will be years, not months.

The next two Stanton’s will get a cursory release. I’ll let you know when, I’ll let you know how much, but that’s about all you’re getting from me. I’m not going to force my wares on the public, because it just doesn’t work (at least, not for me). And it’ll be a relief not to feel obligated to send out tweets, or fret over my sales figures for a long. long while.

I’ll keep writing reviews, I’ll keep this blog as up-to-date as I can, and I will engage with other readers and writers on the usual social media outlets, but as for self-publishing – after the next couple of books are done (and they aren’t far off) I’m taking a long and hopefully fruitful hiatus from it.

National Bone Breakers Day!

The Stanton brothers are back!

Today sees the release of Bone Breakers on Kindle. A twisting, turning, out-of-control, wild ride that sees the brothers attempting to get their hands on fifty grand from some very nasty people. Bone Breakers moves through its Teesside backdrop like a rocket, keeping it lean, forcing the reader to turn the pages until the tale is done.

Get it today in the UK for £1.99 and the US for $2.99

Also, for those of you haven’t caught up with the brothers yet, I’ve cut the price of the first novel The Hunters for 99p/$0.99 and The Greatest Show in Town, the short story collection in which they feature heavily, for 77p/$0.99